BCBG MAXAZARIA

AT BCBGMAXAZRIA WE EMPOWER AND CELEBRATE TODAY’S DYNAMIC WOMAN BY CREATING ELEGANT COLLECTIONS THAT INFUSE OUR ROMANTIC HERITAGE WITH A MODERN TWIST. FOUNDED IN LOS ANGELES IN 1989, BCBGMAXAZRIA WAS NAMED FOR THE POPULAR FRENCH EXPRESSION “BON CHIC, BON GENRE” — WHICH CONVEYS THE IDEA THAT A GOOD ATTITUDE IS THE BASIS OF GOOD STYLE.